An answer to the pressing question of whether fitness “quackery” is on the increase — my answer is a resounding “No!” From the Charles Atlas ads in the 1940s to the Royal Air Force fitness programs in the 1960s, to many of the ads in Muscle Builder Power magazine in that same decade, to strength and weight-gain formulas, megavitamins, sauna suits, weight-reduction belts, knee wraps, athletic tape, inversion boots, calorie counters, etc., have been around since the beginning of this century. They were, however, mostly in print advertising. (more…)
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If you've ever had a miscommunication, then you know that words mean different things to different people.
